Whether you're coaching clients yourself or managing a team of trainers, Demotu gives you everything you need to assess movement, build personalized programs, manage clients, and scale your coaching business from one connected platform.
Trusted by coaches & fitness businesses worldwide




















Whether you're an independent coach or operate multiple locations, Demotu adapts to your coaching model.

Deliver a premium coaching experience with objective movement analysis, personalized programming, and measurable client progress.

Assess clients remotely, build individualized programs, monitor progress, and stay connected from anywhere.

Standardize assessments across your coaching staff, improve client retention, and create premium services that increase revenue.

Connect movement analysis, programming, nutrition, recovery, and client management into one complete performance system.
Great coaching isn't built around workouts. It's built around understanding the person in front of you. Demotu connects every part of the coaching process into one workflow.
Everything lives in one client profile, giving every coach complete context for every decision.

Capture objective movement data in under 60 seconds using only a smartphone.
No sensors. No markers. No expensive equipment. Automatically assess:
Every assessment creates an objective baseline that guides programming and gives clients something measurable to improve.

Every assessment automatically generates detailed reporting that transforms complex movement data into clear, actionable coaching insights.
Instead of explaining movement limitations verbally, show clients exactly what you're seeing. Every report includes:
Better reporting builds trust, increases client buy-in, and creates more valuable consultations from day one.

Borelli AI combines movement analysis, training history, nutrition, recovery, goals, and your coaching philosophy to provide recommendations personalized to each client.
Generate:
Spend less time building programs and more time coaching.

Every client moves differently. Their program should reflect that.
Create individualized:
Every reassessment helps refine the next phase of coaching, ensuring programs evolve alongside the client.

Results are influenced by more than training.
Create personalized nutrition plans, monitor adherence, and help clients build better habits alongside their training program. Features include:
Nutrition becomes part of the complete coaching experience—not a separate app.

Movement tells you how clients move. Wearables help explain why.
Connect wearable data to monitor:
See movement, recovery, and training together to make more informed coaching decisions.

Stop managing your business across multiple apps.
Demotu brings everything together. Manage:
Whether you coach 25 clients or manage multiple facilities, every coach works from the same connected platform.

Demotu helps you improve coaching outcomes while strengthening your business.
Turn movement assessments into premium consultations that create immediate value and help clients commit to coaching.
Objective reassessments and visible progress keep clients engaged and reinforce the value of your coaching.
Ensure every coach follows the same assessment, programming, and reassessment process to deliver a consistent client experience.
Reduce administrative work with AI-assisted programming and connected workflows so your coaches can spend more time coaching.
Based on the industry-observed improvement from ~17% to ~33% consultation close rates when movement assessments are included.
From professional leagues to elite training facilities, performance staff use Demotu to assess movement, reduce injury risk, and develop athletes.
Demotu has been an incredible addition to the value we deliver to our athletes and the support we provide our coaches. Their tools and their commitment to continually pushing the limits of the fitness and sports performance industry are truly unmatched.




I have utilized Demotu over the past two seasons as an integral part of our athlete evaluation and performance process. We incorporated the technology into our entrance physicals, screening more than 500 athletes to efficiently identify movement limitations and potential risk factors.
Whether evaluating an entire roster or focusing on individual athletes, the platform seamlessly accommodated both team-wide and personalized approaches, making it an indispensable tool in optimizing athlete performance.
If you want an efficient and accurate way to pinpoint gaps in your programming, use Demotu. It provides the precise insights I need to tailor training for each team's specific movement needs both in the weightroom and competition.
Whether you're an independent coach or leading a growing team, Demotu helps you deliver better coaching, create better client experiences, and build a stronger business.